English for Careers 1 Unit 1 Organization Teaching objective After studying this unit, the students are able to master the key words and structures, and more importantly, to communicate for t
he following purposes: ? understanding a company’s profile ? understanding a company’s organization structure ? receiving a client ? understanding your client’s needs ? understanding and writing an envelop in English ? designing a web page ? mastering basic sentence patterns
The method of approach 1. Discussing, listening, reading, presenting, and role-playing by the students; 2. Explanation and demonstration by the teacher; 3. After-class research and practice by the students. Unit content Reading A: Google Reading B: TAF Profile Listening & Speaking: Meeting People Writing: Envelop Mini-project: Profile Grammar: Basic Sentence Patterns Time requirement: 8-9 periods
Unit Focus relevant instant stay away from achieve acquire typical appear to feature excel (at/in) fuel in addition to in terms of go public tend to serve as
Teaching procedures This unit is arranged for a time span of 8 hours, during which a time limit is suggested for each step. Though it’s always important to keep a time limit in mind for each activity, a teacher should never stick to a rigid time plan in teaching, but rather follow a more flexible time table when dealing with unexpected in-class occurrences and make necessary adjustments accordingly. Note that not every step suggested here is a must in teaching. A teacher can make whatever changes he thinks necessary. Hour 1: Course introduction Warming-up Task 1 45 minutes
Objective: Ss can identify the logos of some famous international companies. Steps: ? Ss read Warming-up Task 1. ? Get Ss to look at the logos. ? Go through the pronunciation of any problematic word. ? Ask Ss to give the names of the countries. ? Give the answers. Suggested answers: Car Companies: Japan USA Supermarket Companies: USA France Mobile Phone Companies: P. R. China Finland Task 2 10 minutes
Objective: Ss brainstorm the names of some famous organizations of the given products. Steps: ? Ss read Warming-up Task 2. ? Ask Ss to brainstorm as many companies as possible. ? Invite three students to present their answers. ? Add some more companies if necessary.
New words in Reading A 15 minutes Objective: Ss can get familiar with the new words and expressions, etc.. Steps: ? Ss listen to the new words and expressions, etc. ? Ss read the new words and expressions, etc. Notes: For a class with higher English proficiency, the teacher may follow the following steps: ? Ss preview the new words and expressions. ? Ss read the new words and expressions. ? Ss dictate several important new words and expressions. Discussions before Reading A 10 minutes Objective: Ss can get familiar with the new words and expressions, etc.. Steps: ? Ss know something about Reading A. ? Ss discuss the following two questions: 1. Have you ever heard of Goole? 2. Do you know how to use Goole? ? Comment briefly on their work. Hours 2-3: Reading A Language points 45 minutes
Paragraph 2 relevant: a. closely connected with the subject you are discussing or the situation you are thinking about e.g. What experience do you have that is relevant to this position? achieve: v. to succeed in reaching a particular goal or standard by making an effort for a long time e.g. After 10 years of hard work, he finally achieved success in his business. Britain has achieved the highest rate of economic growth in Europe this year. appear to be/do: to give the impression of being or doing something e.g. She appeared to be in her late thirties. They appeared not to know what was happening. Paragraph 3 fuel: v. to increase something; to make something stronger; to supply something with material that can be burnt to produce heat or power e.g. His words fueled her anger still more. The stored oil could fuel the nation for six months. go public: (of a company) to start selling shares on the Stock Exchange
e.g. This company is among the first ones that went public in China. instant: a. happening immediately; (of food) that can be made quickly and easily e.g. She took an instant dislike to me. instant coffee/instant noodles Paragraph 4 acquire: v. to gain possession of; to gain something by one’s own efforts, ability or behavior e.g. The company has just acquired some new properties. She has acquired a good knowledge of English. feature: n. something important, interesting or typical of a place or thing e.g. An important feature of Van Gogh’s paintings is their bright colors. v. to include a particular person or thing as a special feature e.g. The new car features high speed and safety. Paragraph 5 in addition to: as well as; besides e.g. In addition to the apples you asked for, I bought you some oranges and bananas. tend to: to be likely to do something or to happen in a particular way because this is what often or usually happens e.g. Women tend to live longer than men. When I’m tired, I tend to make mistakes. stay away from: not to go near a particular person or place e.g. I want you to stay away from my home. typical: a. having the usual qualities or features of a particular group or thing e.g. This advertisement is a typical example of their marketing strategy. excel (at/in): v. to be very good at doing something e.g. The school excels in sports. She has always excelled at foreign languages. Paragraph 6 in terms of: from the point of view of; with regard to; concerning e.g. In terms of environmental protection, this project is excellent. the brain child (of somebody): an idea or invention of one person or a small group of people e.g. This festival was the brain child of Tony Smith. serve as: to be suitable for a particular use e.g. The sofa will serve as a bed for a night or two. Task 1 Objective: Ss can find some specific information in the passage. Steps: ? Ss do Task 1. ? Ask Ss to work individually. ? Check the answers. Suggested Answers: 5 minutes
? Task 2 Objective: Ss can find some specific information in the passage. Steps: ? Ss do Task 2. ? Ask Ss to work individually. ? Check the answers. Suggested Answers: 5 minutes
Language lab 45 minutes Task 1 5 minutes Objective: Ss know the spelling and meaning of the words and expressions from Reading A. Steps: ? Ss read Task 1. ? Allow Ss 5 minutes to do the task. ? Check the answers. Key Key: 1. B 2. G 3. F 4. A 5. I 6. C 7. H 8. E 9. J 10. D Task 2 Objective: Ss can use the words and expressions from Reading A. 10 minutes
Steps: ? Ss do Task 2. ? Ask Ss to work individually. ? Check the answers. Answers 1. entrepreneur 5. relevant 9. features
2. link 6. stay away from 10. fueled
3. acquired 7. excel
4. tend to 8. popularity
Task 3 Objective: Ss can use the words and expressions from Reading A. Steps: ? Ss do Task 3. ? Ask Ss to work individually. ? Check the answers. Key: with; search engine; into; links; relevant
Task 4 10 minutes Objective: Ss can express ideas in writing using the two models outlined for Task 4. Steps: ? Read the models to Ss with an explanation if needed. ? Ss work in pairs. ? Check the answers. Key: Model 1 1. The wheels appear to be going backwards when a car is speeding. 2. Everyone appears to be talking about Google Earth these days. 3. No one appeared to have noticed his sadness. Model 2 1. Most people don’t like the idea that humans might be cloned someday. 2. But you are trying to cover up the fact that we don’t have enough money. 3. We have to accept the fact that the goods have been damaged. Task 5 10 minutes Objective: Ss can use the vocabulary in Reading A for translation. Steps: ? Ss work individually or in pairs and translate the sentences. ? Ask two Ss to write their translations on the board. ? Comment briefly on their work with emphasis on the structures of their sentences. Key:
1. All this cannot be achieved overnight. 2. The gym tends to get very busy at around 6 o’clock in the afternoon. 3. This area is not safe at the moment, so it’s better to stay away from it. 4. They are one of the top five supermarkets in the area in terms of sales. 5. This room has to serve as both bedroom and living room. 6. The production department is responsible for monitoring the progress of this project. 7. The manager was involved in a research on marketing activities last month. 8. Many big companies now use websites to promote their products and services. Hours 4-5: Listening 45 minutes Task 1 5 minutes Objective: Ss can accurately write down the missing information. Script: W: Good morning. Can I help you? M: Good morning. I’d like to see your general manager, Mr. Richard Sapir. W: Have you got an appointment with him? M: Yes. W: What’s your name, please? M: It’s Ralph Sayers. W: How do you spell it? M: My first name’s Ralph, R-A-L-P-H. W: And your last name? M: Sayers, that’s S-A-Y-E-R-S. W: And what company are you with? M: I work for JOD Technologies. W: J-O-D, JOD? M: That’s right. W: Thank you. Please have a seat. I’ll call Mr. Sapir and tell him you’re here. M: Thanks a lot. Key Key: First name: Ralph; Last name: Sayers; Company: JOD Technologies Task 2 10 minutes Objective: Ss can accurately match the people with their job titles. Script: M1: Good morning, Mr. Brown. Nice to see you again. M2: Nice to see you, too, Mr. White. Your new office building is really nice. M1: Thank you. So what brings you here this time? M2: I’ve come to see your sales manager, Mr. Walker. He’s arranged a meeting for tomorrow. By the way, where is his office? M1: Don’t worry. Come with me and I’ll get someone to take you there.
M2: That’ll be great. M1: Mary, could you come here for a minute? ... Mary, I’d like you to meet Mr. Brown from the Head Office. He is the production manager. Mr. Brown, this is Mary, my new secretary. W: It’s a pleasure to meet you, Mr. Brown. M2: Nice to meet you, too, Mary. M1: Mary, will you please show Mr. Brown to the Sales Department? He’ll have a talk with Mr. Walker. W: No problem. This way please, Mr. Brown. M2: Thank you. And see you later, Mr. White. M1: See you. Key Key:
Task 3 10 minutes Objective: Ss can decide whether the statements are true or false. Script: W: Good morning. How can I help you? M: Good morning. I’m looking for the Human Resources Department. I’m here for a job interview. W: Oh, I see. Would you please fill in our Visitor’s Form? Here it is. M: Sure. Thank you. Oh, I don’t know who to see, so I’ll just put HR here. Is that OK? W: Yes, that’s fine. M: Here you are. By the way, could you please tell me where the HR Department is? W: It’s on the 30th floor, the second door on your right. And the lift is over there. M: Thank you very much. It’s so kind of you. W: You’re welcome. Have a nice day. M: You, too. Key Key: 1. T 2. F doesn’t know who to see 3. F on the 30th floor 4. F where, lift, 30th floor
Task 4 10 minutes Objective: Ss can understand the conversation and choose the best answer. Script: M: Good afternoon. Green Travels. How can I help you? W: Yes. I’m calling about your ad in yesterday’s newspaper.
M: Oh, yes. Would you like to book a holiday? W: Yes. Do you have any interesting programs for a five-day holiday? M: How about St. Lewis’s Beach? There you can swim in the sea, take a walk on the beautiful beach and lie down in the sun. W: Sounds great. But I’d like to visit you first and see if I have some other choices. Could you tell me where your company is located? M: Of course. We are on the corner of High Street and Church Road. A red building. You can’t miss it. We are on the fifth floor and in the third office on the right when you get out of the lift. W: Thank you very much. Goodbye. M: See you then. Bye. Q1: Who is the woman calling? Q2: What color is the building of the man’s company? Q3: Where is the man’s office in the building? Key Key: 1. D 2. C 3. A Task 5 10 minutes Objective: Ss can find specific information from listening to a passage related to the theme. Script & Key: Ladies and gentlemen: My name is David Truman and I am the chairman of Simons Facilities Corporation. Thank you for inviting me to speak here today about future energy technologies. First of all, let me introduce our company, SFC, to you. Simply put, SFC is one company with two lines of business—power and water, and our history dates back to over 100 years ago. Today we are one of the 50 largest companies in the UK. More than 20,000 of our employees build and manage power and water facilities in England, Scotland and Wales. With this information as background, now I would like to come to the topic of my speech today: What new energy technologies are there and where can they take us? Speaking 45 minutes Task 6 45 minutes Objective: Ss are able to introduce themselves to their partners and ask questions about him/her with the useful expressions. Steps: ? Ss read Task 6. ? Ss work in pairs to introduce themselves to their partners. ? Ss complete the chart. Key: (Omitted)
Hours 6-7: Reading B 45 minutes New words 5 minutes Objective: Ss can get familiar with the new words and expressions, etc. Steps: ? Ss listen to the new words and expressions, etc. ? Ss read the new words and expressions, etc. Fast reading Objective: Ss can comprehend Reading B. Steps: ? Ss read the passage. ? Provide help if needed. 20 minutes
Task 1 10 minutes Objective: Ss can decide whether the following statements are true or false according to the passage. Steps: ? Ss read the passage. ? Ss complete the task. ? Ss compare their work with others. ? Select Ss to present their work. Key Key: 1. F 2. T 3. T 4. F 5. F Task 2 10 minutes Objective: Ss can comprehend the specific information taken from the given text. Steps: ? Ss read the passage. ? Ss complete the task. ? Ss compare their work with others. ? Select Ss to present their work. Key:
Writing Task 1 Objective: Ss can get familiar with the style of envelope.
45 minutes 10 minutes
Steps: ? Ss do the task individually. ? Ss compare with each other’s answers. ? Provide help if needed. ? Present the answers. Key:
Task 2 Objective: Ss can get familiar with the style of envelope. Steps: ? Ss do the task individually. ? Ss compare with each other’s answers. ? Provide help if needed. ? Present the answers.
Key: 1. West Palm Beach. 2. Liu Fang. 3. Michael Ryan. 4. Crescent Finance Company, 502 North Olive Avenue, West Palm Beach, Florida 33402, U.S.A. 5. Manager of Human Resources. 6. China National Machinery Import & Export Corp., 36 Jianshe Road, Beijing 100065, P. R. China. Task 3 Objective: Ss can get familiar with the style of envelope. Steps: ? Ss do the task individually. ? Ss compare with each other’s answers. ? Provide help if needed. ? Present the answers. 10 minutes
Notes: “c/o” is the short form for “care of”. The person who is in care of the letter is not allowed to read the letter but can only pass it on to the intended recipient. Key:
1. “c/o” on the envelope stands for “care of”. 2. Jane Ashby will receive this letter. 3. Craig Moor will open and read this letter. Task 4 Objective: Ss can get familiar with the style of envelope. Steps: ? Ss do the task individually. ? Ss compare with each other’s answers. ? Provide help if needed. ? Present the answers. 10 minutes
Hour 8: Mini-Project 40 minutes Objective: Ss can know how to design a web page. Steps: ? Grouping. Divide the class into groups. There are several ways: Ss pick up their own partners; Teachers group fast learners with slow learners; Ss find their partners by drawing lots. ? Defining the project. Go through the project with the class and clarify requirements. You are advised to do it after Ss study Reading B. ? Timing & cooperation. Give Ss the deadline for completion and guidelines on working together. Appropriate time management and job division are likely to be serious problems at the beginning, where basic instructions from the teacher should come in. As Ss get used to the mini-project, they will become more experienced. Remind them that different Ss have different work but everybody contributes to the project. They discuss first and then decide who will do what. ? Presentation. Ss present their evidence for completion. In this project, they need to show a written “About Us” page of a company’s website. Ask them to hand in their
work after they study the whole unit. Quiz 5 minutes